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AI's Growing Role in Film and TV ProductionHere's the thing nobody says out loud when they tell you to "get on set and learn": the tasks that used to be handed to the new person are the exact tasks software is now doing. Not all of them. But enough that it's worth knowing which ones before you spend six months chasing the wrong entry point. The rung that's actually being automated is loggingProductionHub's breakdown of AI in film production found that most on-set AI is still assistive — smart camera systems, virtual production, continuity help. The one workflow they describe as genuinely transformed is rush logging: reviewing and tagging hours of footage after the shoot. That's classic post PA and junior assistant editor work. So don't pretend it isn't happening. Learn the logging tools, then sell yourself on the part the software can't do — checking its work, catching what it mislabeled, knowing what the editor actually needs at 11pm. Operate the tool, own the judgment. Set work is the safer starting point right nowSet PA, ADs, grip and electric, art department, locations. Physical presence, coordination, dealing with people. The CVL Economics study commissioned by the Concept Art Association and the Animation Guild, reported by The Hollywood Reporter, found generative AI could consolidate or replace work equivalent to 21.4% of the film, TV and animation workforce — with VFX, post, sound, voice work, concept art and entry-level roles named as most exposed. Rotoscoping and compositing were a real ladder into VFX. They're a shakier one now. Know the paperwork. Seriously.This is the sleeper skill. Under the SAG-AFTRA Commercials Contract effective April 1, 2025, producers need "clear and conspicuous" consent from performers for digital replicas, based on a reasonably specific description of the intended use, via a Digital Replica Rider or separate signed writing. And SAG-AFTRA members ratified the 2026 TV/Theatrical agreement on June 4, 2026 by 91.42%, adding further restrictions on synthetic performers — per SAG-AFTRA. A production assistant who knows what a Digital Replica Rider is stands out. Most don't. What to do this weekPick one AI tool used in your target department — a logging or metadata tool if you're aiming at post — and get genuinely competent with it. Read the SAG-AFTRA AI resources page so you can talk about consent rules without bluffing. And if you're weighing set versus post for your first paid gig, set is the steadier bet this year. Reply and tell us what you're seeing out there. We'd rather hear it from you guys than another report. If you'd like to discuss these opportunities or your broader career goals, please don't hesitate to reach out. Supporting you is what we're here for. All the Best, Liv Today's New JobsWe've got 164 live roles on the US board, 15 of them landed since yesterday, and the fresh ones are always the least picked over. Recommended Job of the DayCreative Services Trainee is our pick. It's with a major US broadcast television group, and over two weeks you'd get your hands on lighting, camera, audio and teleprompter, then pitch, write and make content for both the station's broadcast and digital output. There's social and digital marketing in the mix too, and it's built as a run-up to a full-time job at a broadcast station. Good fit if you make your own stuff and can talk about it. Send links to anything you've shot, cut or written for social.
If you have questions about these opportunities or would like to discuss your career goals, please feel free to reach out at any time. We’re here to support you! All the Best,
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Upcoming Virtual Workshops Thu 24 Sep, 7:00pm EDTDon’t F*ck Up The Coffee: Getting the Gig, Keeping the Gig Free for members
TV director Andi Armaganian (Star Trek: Strange New Worlds, Supergirl, Stargirl), who cut 100+ episodes before directing 30+ episodes, explains how entry-level crew actually get hired and, harder still, asked back. She covers the differences between PA roles, how referrals really happen, the on-set habits that quietly end careers, working around a director without overstepping, and turning one job into the next. For anyone chasing their first PA job — no experience needed — you'll leave knowing what "reliable" means to the people doing the hiring. Free for all Members. Book your place Thu 8 Oct, 7:00pm EDTMFJF Monthly Career Clinic Free for members
Starting a career in the film industry is a lonely business, but just imagine each month if you could speak with an experienced filmmaker and get answers to all your questions and concerns. Better still you can share your worries and listen to others, compare notes and learn all the tricks and tips to getting ahead in the Film Industry. Well, now you can via the MFJF Monthly Career Advice Clinic! Come along each month to get your questions answered and learn from our amazing community. The clinic takes the form of a virtual 60-minute workshop hosted by experienced filmmaker Christina Northrup. Christina will present each month and take live Q&A from anyone who wants to talk, if you want to just listen that is absolutely fine. The overall aim of these monthly workshops is to help you establish your film career! Starting a film career can be very lonely, constantly thinking you are on the outside looking in, desperate for somebody to recognise you have what it takes. And the truth is you are not alone, everyone feels the same. Sharing our concerns, listening to others and having an experienced filmmaker pass on her guidance is one very large step in the right… Book your place |
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